Digital Coupons - part 2

A couple days after my last post on Digital Coupons insideTORONTO ran an article about the Downtown Yonge BIA providing its 2000 members the ability to offer digital coupons through its Mobile Yonge program. : Yonge Street stores going high-tech


Though not explained very well on the Mobile Yonge site, the system works by choosing coupons on their website or through a mobile version of their website. Then if you have a decent mobile internet browser, you redeem the coupon by viewing its unique bar code on your phone's screen, which the cashier scans at the time of purchase.

If you don't have a good browser, you're left to print the coupon at home and bring it with you.

I signed up to try it out, and I must say that only having two coupons available is a little underwhelming. I hope they have a lot more in the pipeline.